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Diamond Manufacturers Advantage

Better Prices

As diamond manufacturers we import every diamond directly from our affiliate diamond cutters in Antwerp. We cut out the middlemen to ensure you receive the best value anywhere. All prices include VAT.

Shape

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The first step in choosing a diamond often involves selecting your favorite (or her favorite) shape. The Round Brilliant is by far the most popular shape, and it is the most readily available in every possible quality and size. More

  • Round
  • Princess
  • Emerald
  • Heart
  • Marquise
  • Oval
  • Pear
  • Radiant
  • Asscher
  • Cushion

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Price

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First, determine your budget. One general rule of thumb when buying a diamond is "two months salary." More

Carat

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The carat weight is the standard unit of weight for a diamond. Don't confuse "carat weight" with "karat," the method of determining the purity of gold. More

Cut

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It's important not to confuse diamond "cut" with "shape." Shape refers to the general outward appearance of the diamond, (such as round, emerald, or pear). When a diamond jeweler (or a diamond certificate) says "cut," that's a reference to the diamond's reflective qualities, not the shape. More

Colour

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Colorless diamonds and diamonds that are yellow or yellowish brown are grouped into the categories shown below. More

Clarity

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When we speak of a diamond's clarity, we are referring to the presence of identifying characteristics on (blemishes) and within (inclusions) the stone. If you think about the incredible amount of pressure it takes to create a diamond and the fact that natural diamonds are not grown in a sterile laboratory, it's no surprise that most diamonds have flaws. More


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All our diamonds are in stock and available for viewing before purchase

Whether you choose a loose diamond or decide to create your own jewellery, your purchase is backed with free returns to 09 July 2012 and a double-the-difference price guarantee.

Guidance Centre